India’s e-commerce market grew at a staggering 88 per cent in 2014 to $ 25 billion, riding on booming online retail trends and defying slower economic growth and spiralling inflation. The increasing Internet penetration and availability of more payment options has boosted the e-commerce industry. With the ubiquity of the smartphones online business has touched new highs as purchases are done on the move. Eram Infotech is on the verge of launching two new portals pusthakakada and graameen.
Graameen is a novel initiative of Eram Infotech for providing technological solutions to the artisan community scattered across the length and breadth of the country. Graameen aims to create an online platform for all the Indian village products so that anyone can look into the diverse forms of Indian indigenous crafts and buy them from anywhere in the world. In short it is an online market space created for Indian rural cooperatives.
Pusthakakada will cater to Malayalees of all ages from all over the world who wish their favourite books online. It indexes all the books from all the publishers in Kerala and will be the first of its kind.
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